by Derick Schaefer on November 30, 2009
When I consult with clients about starting a blog, the first thing I advise is that you should not expect to quit your daytime job nor close down your retail locations due to the wild success of your blog.
With that said, every business blogger and personal blogger alike should start their blog with a business mindset.
Starting a blog with a business mindset requires you to think through a few aspects of your new online venture. In this series, I am going to cover the importance of blog ownership, return on investment goals, and then leave you with some general thoughts regarding legal considerations.
In this first post, let’s delve into some important questions regarding blog ownership that should be considered with a business mindset before you even write your first post.
Learn more about why blog ownership is such an important topic when you are getting started.
by Derick Schaefer on December 13, 2009
If you’ve read our post on domains and hosting, you know that a domain name and decent hosting cost under $100 per year. Upon reading the title of this post you are probably asking, “Why are we having this conversation?”. The answer is found in the age old saying of “time is money” and blogs take a lot of time. Read More
by Derick Schaefer on January 6, 2010
The goal of this post is to expose you to a few potential legal aspects of a blog that you will want to be aware of as you journey into the blogosphere. I want to be very clear in that I AM NOT AN ATTORNEY; yet, do speak often for the legal community about social media. With that said, the goal is to open your mind to legal aspects of a blog so you can have a productive conversation with an attorney before launching your blog. The topics I will cover include overviews of The Communications Decency Act, The Digital Millenium Copyright Act, and disclosure requirements for blogs. Read More
When I consult with clients about starting a blog, the first thing I advise is that you should not expect to quit your daytime job nor close down your retail locations due to the wild success of your blog.
